2015年1月4日星期日
Outfit For Your Epidermis Tone
Man and ladies have requested me this actual question in most of the time about, "What color dress best for your epidermis tone?" and believe it or not, there is a relatively easy answer. All you need to know is what kind of skin tone you have. Then improve your beauty by putting on a costume in outfits that best supplement your epidermis. Eye color is a wild-card factor; in the cases where eye color highly differences a man's skin tone and locks color, it can be used to present colors that would otherwise have not improve an individual. So Eye color and Epidermis overall tone can help you information in the selection of outfits.
There are 3 kinds of skin tone to consider: Heated, Awesome and pretty neutral.
To find this out try this analyze, check the inside of your wrist; if the blood vessels appear greenish this indicates you have yellow-colored undertones and thus would have a warm skin tone. Veins that appear to be more bluish indicate an awesome skin tone. If you can't figure out your skin tone after the analyze then it means you fall under pretty neutral skin tone.
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Cool skin tone usually has a mild, favourable, dark, or dark-red throw to skin.
Warm skin tone usually has a yellow-colored, fantastic, and sweetie colors in their skin.
Neutral skin tone if you have a mix of both, or are more olive beautifully shaped.
Another excellent signal of overall tone is how quickly one fantastic skin tone. If you tan quickly, possibilities are you have a warm overall tone. If you are at the complete reverse end of the variety, incapable to tan at all, then you more than likely have an awesome overall tone.
Still having trouble determining what your overall tone is? Then take a look at your eye color. If you have red or natural sight, then there's a excellent possibility you have an awesome overall tone to your epidermis. Do you have warm brownish sight, or hazel? Then it's more likely you have a warm tone
formal dresses melbourne
So when in question, follow these few guidelines for easy putting on a costume up that will give you an beautiful stylish look .
Brown Eyes with Green Tones- If you have a sign of natural in your sight, you'll want to bring it out. Violet, especially plum, is the ideal color to do this.
Dark or brownish skin with cool red undertones is improved by powerful, stunning, primary colors or icy, cool pastels. Consider dressed in cool colors such as smooth navy blue, true white-colored, red whites, elegant doldrums, fuchsia, orange yellow-colored, hot mild red and red veggies.
Lighter skin tone. The fundamentals include smooth white-colored, mild or method doldrums, aquas and teals, pink, violets, gem greys and fresh whites like melon. That navy blue is actually a smooth, mild edition and best on you with a mild or red rather than white-colored it delivers the stylish and beautiful looks at any time of the day.
Black outfits are very well-known options in many females outfits collection because of the perfect characteristics and flexibility of the outfits to be used to a variety of events. Black outfits seem to provide a more perfect look for a lot of females rather if it is the outfit that makes a skinnier overall look or delivers out more colors from your epidermis layer, locks, and other functions.
Black is a traditional dress color, and neutrals like myope and sand are well-known as well. Neutral colors have a amazing look.
Red can look elegant, but it's also associated with rage, interest and heat. Red color is excellent as an night dress.
Yellow can be challenging, but it's such a pretty colour! I'd recommend finding few colors you really like and reducing it down from there. Yellow and silver colors are not appropriate for men with mild skin tone, but look excellent for golden-haired locks men or brownish and dark skin tone men. It delivers out the brilliance on these men's face.
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Green is a excellent applicant for combining materials and designs because it's a excellent combining color. Green, red, yellow-colored, and tan are also excellent colors to coordinate and wear. Pink, purple, and mild colors come and go but can be very stylish. Green symbolizes growth, quality, success and wish.
Brown outfits are stylish and stylish and can provide as a charming alternative to black outfits. With a range of colors appropriate for any season, brownish outfits are becoming more and more stylish.
Darker doldrums offer excellent solutions to black for a weight losing color. Less heavy colors of red create a fun feelings. Black tops with mild matches can be achieved, but taking this off needs expertise. High comparison men are always accented by powerful connections that stand out from the outfits.
Champagne is an excellent choice because while it has mild red undertones, this indicates white-colored in images. If you have deeper skin and want a smooth white-colored, precious stone white-colored is the best way to go. Sparkling wine is stunning but it can be a challenging color to take off. But so can a thousand other colors and designs.
Build a outfits collection around colors that enjoy your functions and make getting ready for the day fun and easy.
Cool Things to Say to a Guy
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| Prom Dress |
Prom Dresses
Often, we find ourselves out of words to break the ice, or to show our love for the special someone. There's no reason to be at loss of words anymore. We often believe that after few months or years of dating, the guy 'knows' that you love him. But what you need to know is that he loves to hear it over and over.
Funny, cheesy, or simply cute, you can express it in any way, but say it you must. These cool things to say to a man will definitely help you to talk to him better.
Drop a Sweet Message
I was feeling very low. So I called to hear your voice, even if it's a voice mail.
I was hoping you would want to hear my voice! I'd expected that you'd answer. But you didn't. So, call me!
Hello! Cupid called. He says to tell you that he needs my heart back.
I don't know how to say this, but I think you have stolen my heart.
I just called to say I love you. And I mean it from the bottom of my heart.
I needed to get in touch with the Greek God. So I dialed your number!
I didn't want to make a booty call to you. So I decided to just call you instead.
Come live in my heart, and pay no rent ...
I love your physique. You must be very strong.
You are just so funny. You always manage to crack me up.
You hardly find good-looking boys with brains out here. Are you an alien?
Romance with Words
I wish I were a tear so I could start in your eyes, live on your face, and die on your lips.
Do you have a map? Because I keep getting lost in your eyes!
Hi! I don't want to try to use some clever pickup line, so can I buy you a drink?
I think I must be dying because I'm looking at Heaven!
I've been trying to see some stars tonight, but how can I, when you are shining so bright?
Apart from being sexy, what do you do for a living?
Did the sun come out or did you just smile at me?
Does Levi's (or any other brand) pay you for wearing those, and for looking that good?
Does your watch have a seconds hand? I want to know how long it took for me to fall in love with you!
Hi, I'm Ms. Right. Someone said you were looking for me!
Here I am! What were your other two wishes.
I envy your pants!
Hey I just realized this, but you look a lot like my next boyfriend!!
Reveal the Poet in You
I have you. A lover and a friend. You are everything I need. You are the sun, the air I breathe. Without you, life wouldn't be the same. Please don't ever go away. And if you go, then don't forget to take me with you. - Basia
You're the closest to heaven, that I'll ever be. - Goo Goo Dolls, Iris
All you need is love. - John Lennon
Thank you for loving me
For being my eyes
When I couldn't see
For parting my lips
When I couldn't breathe
Thank you for loving me. - Jon Bon Jovi
Love is something eternal ...
The aspect may change,
But not the essence. - Vincent van Gogh
I'm Ready
To Love You
I'm Ready
To Hold You. - Bryan Adams
You're not perfect, and I'll save you the suspense. I am not perfect either, but surely we're perfect for each other. - Anonymous
If rain drops were kisses, I could send you showers. If hugs were seas, I'd send you oceans. If love was a person, I'd send you me! - Angelina Joy
Your voice makes me tremble inside and your smile is an invitation for my imagination to go wild. - Anonymous
When I saw you, I was afraid to meet you ... When I met you, I was afraid to kiss you ... When I kissed you, I was afraid to love you ... Now that I love you, I'm afraid to lose you. - Elena Helms
My love for you is a journey,
Starting at forever
And ending at never. - Anonymous
Things to Say About You
My favorite month of the year is December, so that I can cuddle up with you in the cold winters.
I am petrified of darkness, so please hold me close to you.
I love the mountains. Can we live there once in our lifetime?
I love myself beyond words can express, because I've found you.
I was matching the stars last night with reasons why I love you, till I ran out on stars.
I love my red blanket with white roses so much so that I want to share it with you for the rest of my life.
Prom Dresses
These will make your guy fall in love with you all over again. Small quotes or witty one-liners will definitely add a spark to your relationship, and will rekindle your love life. It makes your partner feel appreciated and loved. Make your guy feel special with these lines, and let him see your super romantic and cool self.
2014年12月30日星期二
9 Good Substitutes for Triple Sec
For all those who are big fans of orange flavor, can always grab some taste of it in drinks like Triple Sec. Triple Sec is a drink which is made out of the peels of sweet and bitter oranges. The name Triple sec means, 'triple distilled'. It is a transparent liqueur. For over a century this liqueur has been in use as a popular ingredient with many mixed drinks. It is available in both varieties of alcoholic and non-alcoholic variants. Some of the brands also have a soothing golden color, while others may be colorless too. This orange spirit is used in many recipes as a flavoring agent. Usually, it has milder alcohol content as compared to other orange-flavored spirits. For others who are not too fond of Triple Sec, but want that orangy twist can still have it without having Triple Sec as an ingredient. Follow this article further to have some good substitutes of Triple Sec which you can club with your drink recipes.
Cocktail Dresses
Substitutes for Triple Sec
Cointreau
Can Cointreau substitute for Triple Sec? To answer this, we must at once know what it is. Cointreau is an orange flavored drink that can be relished without any add-on, or can be mixed with many other alcoholic drinks to get that orange taste. It is a French drink and can be obtained from the peels of sweet and bitter oranges which are sun-dried to give it its signature taste and flavor. The alcohol content in it is as high as 40%. The maiden bottle of this wonder orange drink was sold in 1875, since then, the recipe to make this drink has been a secret by the French family who first produced it. Other companies who produce the drink, produce replicas. In many popular drinks like Gold Margaritas, Cointreau is a better substitute over Triple Sec. However, Triple sec is used overtly because of its low price over Cointreau. There are many recipes of drinks such as Sangria where Triple sec can be substituted by the more classic and superior taste of Cointreau.
Curaçao
Time to be in for a twist! Curaçao is yet another orange-flavored drink. But where is the twist here? Well, the twist is this orange flavored drink so widely used in flavoring drinks is essentially obtained from a fruit called Laraha which is so bitter that it was considered inedible, until its fragrance was discovered from the dried peels of the fruit. Since then it is being extensively used in the manufacture of this orange drink. This gives the exuberant blue color to many popular cocktails. These oranges are grown on the Caribbean island. The other color variants are green orange, sometimes even transparent. This happens to be complementing the Cosmopolitan drink quite well.
Grand Marnier
This is yet another smooth alternative to Triple sec which can be used at ease to make margaritas. It is a French orange liqueur. This is the source for many people's favorite Grand Mimosa. It also has its roots in France. It is based on the brandy, Cognac. Therefore it is a tasty combination of good brandy and the hint of orange. The color is bright orange. It can become a good option for those who want to go for low sweetness, in contrast to Triple sec which is high on sweetness. It's a good choice to drink it smooth. It has a darker shade than Triple sec.
Brandy
Okay, now you need to be sure of the items where you want to substitute Triple sec with Brandy. If you are going to add brandy instead of Triple sec in those wonderful cocktails with orange flavor and some sweetness, then hold on! This is not a great option. It is bitter and thus will mar the taste. But if you have some good cooking on your mind, then go ahead with replacing Triple sec with Brandy. To be more particular, it can be added to baking recipes.
Grenadine
It's a fruity drink, you can't get enough of. It's sweet, red, aromatic and hence a good substitute for Triple sec. The red color is from the rich and ripe pomegranates. It is majorly used for coloring and due to the sweetness it imparts to the drink, it's one of the most widely used syrup in drinks. It also serves the purpose of non-alcoholic drinkers. It can be mingled with lemonade and you can get that breath of fresh air after a long tiring day at work. It can also be used sparingly on fruit salads and even with flesh, like they do in Chinese cuisines. Some also prefer it in beverages such as tea. It is also known to accompany well with items like ice creams, breads topped with cheese.
Maraschino
It is another commendable substitute for Triple sec, which is made of cherries, which abound in Croatia. It used to be a good syrup that was added to the classic cocktails in the bygone era. However, it can very well fit into the glass of the modern, more contemporary cocktails as well. It is perfect for those who detest the overtly sweet taste of Triple sec. You can easily recognize these bottles as they come coated with straw.
Orange extract, oil, and zest
Cocktail Dresses
When cooking, you can always opt for orange juice, or orange marmalade, or simply orange extract in place of the alcoholic Triple Sec, when you need that tinge of non-alcoholic orange dash in the food. If you are worried about the increased amounts of calorie intake, then you have a low-calorie substitute as the orange extract. This can be used in cocktail recipes and also in cooking. Orange extract is nothing but pure extracts of oranges, dissolved in alcohol base. It goes well with cakes and desserts. Another viable option is the orange oil that is procured from the used peels of oranges after the juice is extracted from them. It is highly priced and the method of extraction is tedious. The oil is used in small amounts in baking cakes, making orange juice and also in marinades. It is essentially a flavor enhancer. Orange zest is also good enough to serve the purpose.
Cocktail Dresses
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| Cocktail Dress |
Substitutes for Triple Sec
Cointreau
Can Cointreau substitute for Triple Sec? To answer this, we must at once know what it is. Cointreau is an orange flavored drink that can be relished without any add-on, or can be mixed with many other alcoholic drinks to get that orange taste. It is a French drink and can be obtained from the peels of sweet and bitter oranges which are sun-dried to give it its signature taste and flavor. The alcohol content in it is as high as 40%. The maiden bottle of this wonder orange drink was sold in 1875, since then, the recipe to make this drink has been a secret by the French family who first produced it. Other companies who produce the drink, produce replicas. In many popular drinks like Gold Margaritas, Cointreau is a better substitute over Triple Sec. However, Triple sec is used overtly because of its low price over Cointreau. There are many recipes of drinks such as Sangria where Triple sec can be substituted by the more classic and superior taste of Cointreau.
Curaçao
Time to be in for a twist! Curaçao is yet another orange-flavored drink. But where is the twist here? Well, the twist is this orange flavored drink so widely used in flavoring drinks is essentially obtained from a fruit called Laraha which is so bitter that it was considered inedible, until its fragrance was discovered from the dried peels of the fruit. Since then it is being extensively used in the manufacture of this orange drink. This gives the exuberant blue color to many popular cocktails. These oranges are grown on the Caribbean island. The other color variants are green orange, sometimes even transparent. This happens to be complementing the Cosmopolitan drink quite well.
Grand Marnier
This is yet another smooth alternative to Triple sec which can be used at ease to make margaritas. It is a French orange liqueur. This is the source for many people's favorite Grand Mimosa. It also has its roots in France. It is based on the brandy, Cognac. Therefore it is a tasty combination of good brandy and the hint of orange. The color is bright orange. It can become a good option for those who want to go for low sweetness, in contrast to Triple sec which is high on sweetness. It's a good choice to drink it smooth. It has a darker shade than Triple sec.
Brandy
Okay, now you need to be sure of the items where you want to substitute Triple sec with Brandy. If you are going to add brandy instead of Triple sec in those wonderful cocktails with orange flavor and some sweetness, then hold on! This is not a great option. It is bitter and thus will mar the taste. But if you have some good cooking on your mind, then go ahead with replacing Triple sec with Brandy. To be more particular, it can be added to baking recipes.
Grenadine
It's a fruity drink, you can't get enough of. It's sweet, red, aromatic and hence a good substitute for Triple sec. The red color is from the rich and ripe pomegranates. It is majorly used for coloring and due to the sweetness it imparts to the drink, it's one of the most widely used syrup in drinks. It also serves the purpose of non-alcoholic drinkers. It can be mingled with lemonade and you can get that breath of fresh air after a long tiring day at work. It can also be used sparingly on fruit salads and even with flesh, like they do in Chinese cuisines. Some also prefer it in beverages such as tea. It is also known to accompany well with items like ice creams, breads topped with cheese.
Maraschino
It is another commendable substitute for Triple sec, which is made of cherries, which abound in Croatia. It used to be a good syrup that was added to the classic cocktails in the bygone era. However, it can very well fit into the glass of the modern, more contemporary cocktails as well. It is perfect for those who detest the overtly sweet taste of Triple sec. You can easily recognize these bottles as they come coated with straw.
Orange extract, oil, and zest
Cocktail Dresses
When cooking, you can always opt for orange juice, or orange marmalade, or simply orange extract in place of the alcoholic Triple Sec, when you need that tinge of non-alcoholic orange dash in the food. If you are worried about the increased amounts of calorie intake, then you have a low-calorie substitute as the orange extract. This can be used in cocktail recipes and also in cooking. Orange extract is nothing but pure extracts of oranges, dissolved in alcohol base. It goes well with cakes and desserts. Another viable option is the orange oil that is procured from the used peels of oranges after the juice is extracted from them. It is highly priced and the method of extraction is tedious. The oil is used in small amounts in baking cakes, making orange juice and also in marinades. It is essentially a flavor enhancer. Orange zest is also good enough to serve the purpose.
2014年12月29日星期一
Top 10 Longest-running Anime Series of All Time
Anime has captivated audiences around the world. Owing to the wide popularity and a huge following, some anime television series have managed to have more than 1000 episodes.
This article speaks about the top longest-running anime, on the basis of the number of episodes. Not all of them are popular worldwide, and they're not necessarily those typical magic and action-themed anime too. Let's take a look at the top 10 longest-running anime of all time.
The Top 10
Name of Television Series Aired dates Number of Episodes
Sazae-san October 5, 1969 (Currently running) More than 2250 episodes (each divided into 3 stories)
Oyako Club October 03, 1994 to March 30, 2013 1818
Nintama Rantarō April 10, 1993 (Currently Running) 1808
Doraemon (1979) April 2, 1979 to March 18, 2005 1787
Kirin Monoshiri Yakata January 1, 1975 to December 31st, 1979 1565
Ojarumaru / Prince Mackaroo October 5th, 1998 (Currently running) 1478
Manga Nippon Mukashi Banashi (1976) January 7, 1976 to September 3, 1994 1471
Hoka Hoka Kazoku April 2, 1979 to March 31, 1982 1428
Kirin Ashita no Calendar January 1, 1980 to October 6, 1984 1306
Monoshiri Daigaku Ashita no Calendar July 1, 1966 to August 2, 1970 1274
Note: Some of the above-mentioned series are currently running. Therefore, the number of episodes will change over time.
Here are brief descriptions of some of the most popular and long-running anime series.
Sazae-san
First Aired on - October 5, 1969
Number of episodes - More than 2250
Unlike the typical ones that have magic wands or robots fighting in spaceship wars, this series has a very simplistic outlook of everyday life that is described through the perspective of Sazae Fuguta, a housewife who juggles her domestic duties. The story has the backdrop of an urban Japanese city. Sazae's family includes her husband, son, parents, and siblings. The story narrates her comic encounters with people in her life. It also portrays a feminist and radical thinking that makes her a strong character instead of a meek housewife. It is based on a comic strip by Machiko Sensei that featured in a newspaper in 1946.
Special Mention - It has won the Guinness World Record as the "Longest Running Anime TV Series" in September, 2013.
Nintama Rantarō
First Aired on - April 10, 1993 (Currently Running)
Number of episodes - 1808
This series focuses on three students who are 'Nintama' i.e., students who're training to be Ninjas in an academy. Rantarou is a bespectacled boy with red hair, and his best friends are Shinbei and Kirimaru. As they begin their training, their troubles in learning and life start. The story also includes characters like Doi Hansuke, a teacher at their academy, and Yamada Denzou, who likes to disguise himself as a woman. This series has also been adapted into a movie.
Special Mention - The series has been adapted into a non-anime movie titled 'Ninja Kids'. The three kids portraying the anime characters gained immense popularity.
Doraemon (1979)
First Aired on - April 2, 1979
Number of episodes - 1787
Nobita is a lazy boy who is good for nothing. Due to this, his future family ends up being poverty-stricken. As a solution, they send Doraemon, a blue-colored robot from the futuristic world which looks like a cat, to help Nobita change his lifestyle and attain a good social status. The series portrays the relationship between Doraemon and Nobita and how they end up making bizarre use of his gadgets. Nobita, with the help of Doraemon, tries to impress his childhood sweetheart Shizuka and ends up having many adventures in his hometown.
Special Mention - The robot 'Doraemon' was announced as Japan's anime ambassador in March 2008 by Japan's Ministry of Foreign Affairs.
Ojarumaru / Prince Mackaroo
Aired from - October 5, 1998 (still running)
Number of episodes - Over 1478
The protagonist 'Ojarumaru' is a Heian prince who time-travels to the present world and becomes friends with Kazuma and his family. Meanwhile, he also tries to combat demons from his era.
Special Mention - It won an Excellence Award at the Japan Arts Media Festival.
Detective Conan / Case Closed
Aired from - January 8, 1996 (still running)
Number of episodes - more than 762
An immensely popular show, this series revolves around Kudo Shinichi, a detective who was converted into a seven-year-old kid by some ruffians. He assumes a secret identity and continues with his detective work while in his attempt to track down the men who did this to him. This series has also been adapted into the Detective Conan Movie Series.
Special Mention - The original manga series and the movie adaptations won awards, and this television series has also enjoyed high viewer rankings.
Ninja Hattori-kun
Aired from - September 28, 1981 to December 25, 1987
Number of episodes - 694
The story portrays the ordinary life of Kenichi Mitsuba. It takes an interesting turn when a ninja named Hattori and his brother join Kenichi and help him through his problems.
Special Mention - Considering its popularity, a remake of the series was made in collaboration with an Indian company in 2013.
One Piece
Aired from - October 20, 1999 (still running)
Number of episodes - more than 670
Monkey D. Luffy is an uncanny pirate, who is on the quest of finding the "One Piece", a treasure known to be hidden by Pirate King Gold Roger. The series has been adapted into movie series, and there are mini-figures of One Piece characters and collectibles available in the market.
Special Mention - The movie won the Tokyo Anime Award of 2002 for the best music and as a notable entry.
Bleach
Aired from - October 5, 2004 to March 27, 2012
Number of episodes - 366
Kurosaki Ichigo, the protagonist, has to assume the responsibility of a shinigami (God of Death), when the original shinigami Rukia protects him from a hollow and loses her powers.
Special Mention - The series has been nominated as a finalist for several awards such as best manga, best anime theme song, best actor and actress, etc., at the American Anime Awards for 2007. Considering the popularity, there are figures and collectibles of Bleach characters.
Naruto
Aired from - October 3, 2002 to February 8, 2007
Number of episodes - 220
Naruto, is a ninja in Konohagakure, and much to his dismay, is dreaded and hated by the villagers, since the spirit of a fox-demon resides in him. However, he is on a journey to prove the villagers wrong and claim a normal life and the attention that he deserves.
Special mention - It has been nominated as a finalist for the best long series, best cast, etc., at the American Anime Awards for 2007.
Cocktail Dresses
 |
| Cocktail Dress |
This article speaks about the top longest-running anime, on the basis of the number of episodes. Not all of them are popular worldwide, and they're not necessarily those typical magic and action-themed anime too. Let's take a look at the top 10 longest-running anime of all time.
The Top 10
Name of Television Series Aired dates Number of Episodes
Sazae-san October 5, 1969 (Currently running) More than 2250 episodes (each divided into 3 stories)
Oyako Club October 03, 1994 to March 30, 2013 1818
Nintama Rantarō April 10, 1993 (Currently Running) 1808
Doraemon (1979) April 2, 1979 to March 18, 2005 1787
Kirin Monoshiri Yakata January 1, 1975 to December 31st, 1979 1565
Ojarumaru / Prince Mackaroo October 5th, 1998 (Currently running) 1478
Manga Nippon Mukashi Banashi (1976) January 7, 1976 to September 3, 1994 1471
Hoka Hoka Kazoku April 2, 1979 to March 31, 1982 1428
Kirin Ashita no Calendar January 1, 1980 to October 6, 1984 1306
Monoshiri Daigaku Ashita no Calendar July 1, 1966 to August 2, 1970 1274
Note: Some of the above-mentioned series are currently running. Therefore, the number of episodes will change over time.
Here are brief descriptions of some of the most popular and long-running anime series.
Sazae-san
First Aired on - October 5, 1969
Number of episodes - More than 2250
Unlike the typical ones that have magic wands or robots fighting in spaceship wars, this series has a very simplistic outlook of everyday life that is described through the perspective of Sazae Fuguta, a housewife who juggles her domestic duties. The story has the backdrop of an urban Japanese city. Sazae's family includes her husband, son, parents, and siblings. The story narrates her comic encounters with people in her life. It also portrays a feminist and radical thinking that makes her a strong character instead of a meek housewife. It is based on a comic strip by Machiko Sensei that featured in a newspaper in 1946.
Special Mention - It has won the Guinness World Record as the "Longest Running Anime TV Series" in September, 2013.
Nintama Rantarō
First Aired on - April 10, 1993 (Currently Running)
Number of episodes - 1808
This series focuses on three students who are 'Nintama' i.e., students who're training to be Ninjas in an academy. Rantarou is a bespectacled boy with red hair, and his best friends are Shinbei and Kirimaru. As they begin their training, their troubles in learning and life start. The story also includes characters like Doi Hansuke, a teacher at their academy, and Yamada Denzou, who likes to disguise himself as a woman. This series has also been adapted into a movie.
Special Mention - The series has been adapted into a non-anime movie titled 'Ninja Kids'. The three kids portraying the anime characters gained immense popularity.
Doraemon (1979)
First Aired on - April 2, 1979
Number of episodes - 1787
Nobita is a lazy boy who is good for nothing. Due to this, his future family ends up being poverty-stricken. As a solution, they send Doraemon, a blue-colored robot from the futuristic world which looks like a cat, to help Nobita change his lifestyle and attain a good social status. The series portrays the relationship between Doraemon and Nobita and how they end up making bizarre use of his gadgets. Nobita, with the help of Doraemon, tries to impress his childhood sweetheart Shizuka and ends up having many adventures in his hometown.
Special Mention - The robot 'Doraemon' was announced as Japan's anime ambassador in March 2008 by Japan's Ministry of Foreign Affairs.
Ojarumaru / Prince Mackaroo
Aired from - October 5, 1998 (still running)
Number of episodes - Over 1478
The protagonist 'Ojarumaru' is a Heian prince who time-travels to the present world and becomes friends with Kazuma and his family. Meanwhile, he also tries to combat demons from his era.
Special Mention - It won an Excellence Award at the Japan Arts Media Festival.
Detective Conan / Case Closed
Aired from - January 8, 1996 (still running)
Number of episodes - more than 762
An immensely popular show, this series revolves around Kudo Shinichi, a detective who was converted into a seven-year-old kid by some ruffians. He assumes a secret identity and continues with his detective work while in his attempt to track down the men who did this to him. This series has also been adapted into the Detective Conan Movie Series.
Special Mention - The original manga series and the movie adaptations won awards, and this television series has also enjoyed high viewer rankings.
Ninja Hattori-kun
Aired from - September 28, 1981 to December 25, 1987
Number of episodes - 694
The story portrays the ordinary life of Kenichi Mitsuba. It takes an interesting turn when a ninja named Hattori and his brother join Kenichi and help him through his problems.
Special Mention - Considering its popularity, a remake of the series was made in collaboration with an Indian company in 2013.
One Piece
Aired from - October 20, 1999 (still running)
Number of episodes - more than 670
Monkey D. Luffy is an uncanny pirate, who is on the quest of finding the "One Piece", a treasure known to be hidden by Pirate King Gold Roger. The series has been adapted into movie series, and there are mini-figures of One Piece characters and collectibles available in the market.
Special Mention - The movie won the Tokyo Anime Award of 2002 for the best music and as a notable entry.
Bleach
Aired from - October 5, 2004 to March 27, 2012
Number of episodes - 366
Kurosaki Ichigo, the protagonist, has to assume the responsibility of a shinigami (God of Death), when the original shinigami Rukia protects him from a hollow and loses her powers.
Special Mention - The series has been nominated as a finalist for several awards such as best manga, best anime theme song, best actor and actress, etc., at the American Anime Awards for 2007. Considering the popularity, there are figures and collectibles of Bleach characters.
Naruto
Aired from - October 3, 2002 to February 8, 2007
Number of episodes - 220
Cocktail Dresses
Naruto, is a ninja in Konohagakure, and much to his dismay, is dreaded and hated by the villagers, since the spirit of a fox-demon resides in him. However, he is on a journey to prove the villagers wrong and claim a normal life and the attention that he deserves.
Special mention - It has been nominated as a finalist for the best long series, best cast, etc., at the American Anime Awards for 2007.
2014年12月24日星期三
How Does the Density Triangle Work
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| Prom Dress |
Prom Dresses
Did I scare you? I hope not. Trust me, I am not here to spell doom. I am here to tell you that though learning physics may seem like a daunting task, there are tricks which you can use to smoothly navigate through its scary jungles. The density triangle is one such neat memory trick that can help you tackle, not one, not two, but three physical concepts, in one fell swoop. So, if I have sparked your interest, then without further ado, let's get to know more about this density triangle.
Need for the Density Triangle
Every physical object is made up of matter. As such, it has three measurable quantities associated with it, namely - density, mass, and volume. The following are the definitions for each.
1) Mass: The total amount of matter present within an object or a body is known as its mass. Its S.I. unit of measurement is kg. Note that mass is different from weight, which represents the gravitational force of attraction on an object. For example, a person will weigh less on the moon due to its weaker gravity as compared to Earth, but would have the same mass in both the places.
2) Volume: The overall space occupied by a body in a 3D space is known as its volume. Volume, thus, represents the body's expanse in all three dimensions, represented by its length, width, and height. The S.I. unit for each of these is meter (m), and since volume is a product of the three, its unit is m3
3) Density: The density of an object is the measurement of its compactness. Basically, it tells you how closely crammed matter is within that object. Mathematically, it is defined as the mass per unit volume of a body.
From these definitions, it is clear that density is a function of both the mass as well as the volume of an object. Its mathematical equation comprises both these quantities. By rearranging the terms of this equation, two more equations can be derived - one to calculate the mass and another to calculate the volume. So effectively, if you can remember any one of them, you can easily find out the remaining two. However, the downside to this is that, if you get the first one wrong, then the remaining two shall also go wrong. To avoid such a situation, the density triangle was conceived.
How Does the Density Triangle Work
An old Chinese proverb - I hear and I forget, I see and I remember, I do and I understand. The density triangle is in keeping with the first part of this proverb. It gives you a visual representation, which helps you easily remember the three density triangle formulae or equations. The following is what a density triangle looks like.
Density Triangle
The M on top represents the mass of a body, while the D and V at the bottom represent its density and volume, respectively. Using it, three density triangle equations can be derived, one each for calculating the mass, density, and volume of an object. Hence, it is also sometimes called the mass volume density triangle.
To obtain these three equations, all you need to do is memorize this one triangle, and then use the procedure described below.
1) Formula for Density
Density Formula
To get the formula for density, simply cover the 'D' part with your fingers. Now what remains is M and V. Notice that M is above and V is below, separated by a horizontal dividing line. Thus, M is to be divided by V, giving us the following formula for density.
D = M ÷ V
2) Formula for Mass
Density Triangle
Likewise, to calculate the mass of an object, cover the 'M', as shown in the image. The remaining part of it shows D and V adjacent to each other. This indicates that D has to be multiplied by V, giving us the following equation for the mass of an object.
M = D × V
3) Formula for Volume
Density Triangle
To work out the formula for the volume of an object, cover the 'V' in the density triangle. What remains is M and D, with M above and D below, separated by a horizontal dividing line. Thus, we get the following formula for the volume of an object.
V = M ÷ D
Example Word Problems
Look at the Chinese proverb in the previous section again. The last part says, 'I do and I understand'. This is very important, because unless you bring the use of the density triangle into practice, you won't be able to fully understand how to use it. To help you in this endeavor, in the following lines, we present to you four fully-solved examples. It is advised that you try to solve them on your own before going through the solutions, to get a better grip on this topic.
Example 1: A solid cube has one side equal to 10 cm and a mass equal to 2 kg. Find its density.
Solution: Draw the density triangle as shown in the above section. Now, since we are required to find the density of the cube, we will cover the D part of the triangle, to obtain the following formula,
D = M ÷ V.
Notice that, in this example, the side is given in centimeters. To calculate in S.I. units, it must be converted to meters.
1 m = 100 cm
So, 1 cm = (1 ÷ 100) m
Therefore, 10 cm = (10 ÷ 100) = 0.1 m
Now, the volume of a cube is the cube of its sides. Therefore, V= (0.1)3
V = 0.001 m3
Given mass, M = 2 kg
Putting these values in the above equation for density, we get,
D = (2 ÷ 0.001)
= 200 kg/m3
Example 2: Work out the mass of 300 mL of a solution, if its density is 0.878 gm/mL.
Solution: Here, we are required to find the mass, hence, drawing the density triangle and covering 'M' in it, we get,
M = D × V
Now, the given volume (V) = 300 mL. And the given density is 0.878 gm/mL
Since both have the same convention of units, conversion to S.I. units is not needed. Substituting them directly in the equation above,
M = 300 × 0.878
= 263.4 gm.
Example 3: In a cup are present a number of gold-colored beads having a total mass of 500 gm. Through the Archimedes water displacement method, the volume of the beads is found out to be 53.19 cm3. Using the following chart of densities of different metals, can you identify which metal the beads are made up of?
Density of Gold = 19.3 gm/mL
Density of Copper = 8.86 gm/mL
Density of Bronze = 9.87 gm/mL
Solution: We need to identify the metal of which the gold-colored beads are made up of. We know the mass of the beads as well as their overall volume. So, we can find their density using the density triangle.
To calculate density, draw the density triangle and cover the 'D' in it. Thus, we obtain the formula for calculating density as,
D = M ÷ V
D = (500 ÷ 53.19)
= 9.87 gm/cm3
Now, we know that 1 cm3 = 1 mL
Thus, we get the density as 9.87 gm/mL. Since this is the density of bronze, the gold-colored beads are actually made up of the metal bronze.
Example 4: Find out the volume of an object made out of silver, having a mass of 3,000 gm, if the density of silver is 10.5 gm/cm3
Solution: To calculate the volume of the object, we draw the density triangle and cover the 'V' part of it. The remaining part gives us the following formula,
V = M ÷ D
V = (3,000 ÷ 10.5)
V = 285.71 cm3
Prom Dresses
Thus, the density triangle can be used to easily and correctly remember the equations for calculating the density, mass, and volume of an object. Once you are clear with the concept, and have tried your hand at the word problems given above, you should become fairly conversant with its use in practical calculations.
2014年12月23日星期二
Side Dishes for Fish
Fish is one of the most satisfying and healthy options to serve as the main course. Unlike poultry or meat, a main course consisting of fish is seldom laden with fat and calories. But one common problem that many home cooks face is what side dishes to pair with fish. Selecting the appropriate side dish for fish is very important if you want the menu to be well-balanced and harmonized. Fish preparations can be both - delicately flavored or super spicy. So the kind of side dish you pair the fish with will depend on the kind of cuisine you are going for. For Asian fish recipes cooked with spices, the best side dishes will be a salad with a tart dressing. For Mediterranean fish recipes, good side dishes will include sautéed vegetables or braised mushrooms. Always remember that the side dishes should complement the flavor and texture of the main course and should in no way overpower the fish preparation.
Side Dishes for Grilled Fish
Sweet Potato Slaw
Sweet Potato Slaw
Ingredients
Radish, 6 (julienned)
Green onions, 4 (sliced thinly)
Celery stalks, 2 (diced)
Apple, 1 (cored and julienned)
Sweet potato, 1 (peeled and julienned)
Cilantro, 1 handful (fresh, chopped)
Sesame seeds, ¼ cup (toasted)
Lime juice, 2 tablespoons
Olive oil, 2 tablespoons
Red wine vinegar, 1 tablespoon
Ginger, ½ teaspoon (ground)
Salt and pepper, to taste
Method
In a small bowl, whisk the olive oil, lime juice, red wine vinegar, ground ginger, salt, and pepper together. Keep it aside. In a large bowl, add the julienned radish, sliced green onions, celery, apple, and sweet potato. Next, add the toasted sesame seeds and chopped cilantro. Drizzle with the dressing and toss till everything is well coated.
Peach and Pepper Salsa
Peach and Pepper Salsa
Ingredients
Red bell pepper, 1 (large, finely chopped)
Habanero pepper, 1 (finely chopped)
Garlic clove, 1 (finely chopped)
Yellow peaches, 2½ cup (coarsely chopped)
Spring onions, ½ cup (thinly sliced)
Fresh coriander, ½ cup (chopped)
Lemon juice, ¼ cup (freshly squeezed)
Fresh oregano, 2 tablespoons (chopped)
Salt, ¼ teaspoon
Method
To make this tasty side dish, combine the chopped peaches with sliced spring onions, chopped red bell pepper, oregano, habanero pepper, chopped coriander, garlic, lemon, juice and salt in a medium-sized bowl. Toss everything well and check seasoning. Add more salt if required. Cover the bowl with a cling film and refrigerate for 3-4 hours. This will allow the flavors to fuse, giving you a spicy and sweet homemade salsa that goes very well with grilled fish.
Brussels Sprouts with Fried Capers
Brussels Sprouts with Fried Capers
Ingredients
Anchovy fillets, 3 (finely chopped)
Garlic cloves, 2 (finely chopped)
Brussels sprouts, 3 cups (trimmed and halved)
Capers, ½ cup (drained)
Extra virgin olive oil, ¼ cup
Lemon juice, 4 tablespoons
Red chili flakes, ½ teaspoon
Method
Cook Brussels sprouts in a pot of boiling water until it is tender. Drain from water and keep them aside. In a small skillet, fry the capers in the olive oil until they are brown and a little crisp. Remove caper from the skillet and keep it aside. Now add in the chopped anchovy and garlic into the oil and then pour in the steamed Brussels sprouts. Add the fried capers and season with salt, lemon juice, and chili flakes and cook for a few minutes. Serve this tasty side dish with grilled fish.
Side Dishes for Fried Fish
Cucumber Sambol
Cucumber Sambol
Ingredients
Cucumber, 1 (peeled and finely diced)
Onion, 1 (finely diced)
Jalapeño pepper, 1 (finely chopped)
Vegetable oil, 2 tablespoons
Shrimp, 1 tablespoon (dried, ground)
Lime juice, 1 tablespoon
Sugar, ½ teaspoon
Salt, to taste
Method
In a medium-sized bowl, add the diced cucumber, onion, and pepper. Heat the oil in a small saucepan. Add the dried shrimp and fry until golden. Remove from heat and pour the fried shrimp and oil over the cucumber mixture. Add salt, sugar, and lime juice and toss well. Refrigerate for at least 15 minutes before serving.
Fried Chips with Tartar
Fried Chips with Tartar
Ingredients
Désirée potatoes, 4 (par-cooked)
Garlic clove, 1 (finely chopped)
Mayonnaise, ½ cup
Lemon juice, 2 tablespoons
Parsley, 2 tablespoons (chopped)
Gherkins, 1 tablespoon (chopped)
Lemon zest, 1 teaspoon
Capers, 1 teaspoon (chopped)
Sea salt, ½ teaspoon
Method
Cut the parboiled potatoes into small wedges and then deep-fry them in vegetable oil. When the chips are a bit crunchy and golden-brown in color, remove from the deep fryer and place them on paper napkins. Sprinkle them with sea salt and keep them aside.
To make the homemade tartar sauce, combine the mayonnaise with garlic, chopped gherkins and capers, parsley, salt, and lemon juice. Mix everything well with a spoon and serve with the fried chips. This is a classic side dish for fried fish that is very tasty. You can even make oven-roasted potatoes instead of fried chips.
Nuoc mam sauce
Nước mắm pha
Ingredients
Jalapeño, 1 (thinly sliced)
Fish sauce, ¼ cup
Lime juice, ¼ cup
Sugar, ¼ cup
Method
Combine the fish sauce along with lime juice, jalapeño, and sugar in a small bowl. Stir this mixture with a whisk or spoon, until the sugar is completely dissolved. Serve this spicy and tangy dipping sauce with fried fish or any Asia-inspired fish recipe.
Side Dishes for Fish Tacos
Blanched Cabbage
Blanched Cabbage with Nigella Seeds
Ingredients
Green cabbage, 1 (outer leaves discarded)
Butter, 4 tablespoons
Nigella seeds, 1 tablespoon
Celery seeds, ½ teaspoon
Black pepper, ½ teaspoon (freshly ground)
Salt, to taste
Method
Heat a pot of water and let the water come to a boil. Add a bit of salt to the water. Cut the cabbage into quarters and discard the core. Next, cut the cabbage into large pieces. Add the cabbage into the boiling water and cook for 2 to 3 minutes. Drain the water from cabbage and transfer cabbage to a large bowl. Add butter and sprinkle with nigella seeds, celery seeds, and black pepper. Toss to combine.
Marinated Cherry Tomatoes
Marinated Cherry Tomatoes
Ingredients
Garlic, 2 cloves (finely chopped)
Cherry tomatoes, 2 cups
Extra virgin olive oil, 3 tablespoons
Parsley, 2 tablespoons (fresh, chopped)
Basil, 2 tablespoons (fresh, chopped)
Thyme, 2 teaspoons (fresh, chopped)
Sea salt, 1 teaspoon
Black pepper, ¼ teaspoon (freshly ground)
Method
In a small saucepan, heat the extra virgin olive oil and add the garlic. When the garlic becomes translucent, add the whole cherry tomatoes and reduce the heat. Next, add the sea salt, pepper, thyme, and basil and cook the tomatoes for 5-6 minutes until their skin begins to crack. Sprinkle the chopped parsley over the tomatoes and serve with fish tacos.
Green Mango Salad
Green Mango Salad
Ingredients
Red chillies, 2 (finely chopped)
Green mango, 1
Shallot, 1 (large, thinly sliced)
Lime juice, yield of 1 lime
Peanuts, ¼ cup (roasted)
Cilantro, 2 tablespoons (chopped)
Fish sauce, 2 tablespoons
Shrimp, 1½ tablespoons (dried)
Sugar, 1 tablespoon
Method
Peel the green mango and cut it into thin slices. Next julienne the slices of mango. Keep this aside. If you have a Japanese mandolin, you can use it for making mango juliennes.
In a bowl, combine the fish sauce, lime juice, and sugar and mix them until all the sugar granules have dissolved. In a mortar, add the sliced shallots, dried shrimp, chilies, and roasted peanuts. Grind them with the pestle until you have a coarse mixture. Make sure that you do not pulverize the mixture too much. Now add this mixture to the julienned mango. Next, add the dressing of fish sauce, sugar, and lime juice. Combine everything with a slotted spoon and your green mango salad is ready.
Plus Size Formal Dresses
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| Cocktail Dress |
Side Dishes for Grilled Fish
Sweet Potato Slaw
Sweet Potato Slaw
Ingredients
Radish, 6 (julienned)
Green onions, 4 (sliced thinly)
Celery stalks, 2 (diced)
Apple, 1 (cored and julienned)
Sweet potato, 1 (peeled and julienned)
Cilantro, 1 handful (fresh, chopped)
Sesame seeds, ¼ cup (toasted)
Lime juice, 2 tablespoons
Olive oil, 2 tablespoons
Red wine vinegar, 1 tablespoon
Ginger, ½ teaspoon (ground)
Salt and pepper, to taste
Method
In a small bowl, whisk the olive oil, lime juice, red wine vinegar, ground ginger, salt, and pepper together. Keep it aside. In a large bowl, add the julienned radish, sliced green onions, celery, apple, and sweet potato. Next, add the toasted sesame seeds and chopped cilantro. Drizzle with the dressing and toss till everything is well coated.
Peach and Pepper Salsa
Peach and Pepper Salsa
Ingredients
Red bell pepper, 1 (large, finely chopped)
Habanero pepper, 1 (finely chopped)
Garlic clove, 1 (finely chopped)
Yellow peaches, 2½ cup (coarsely chopped)
Spring onions, ½ cup (thinly sliced)
Fresh coriander, ½ cup (chopped)
Lemon juice, ¼ cup (freshly squeezed)
Fresh oregano, 2 tablespoons (chopped)
Salt, ¼ teaspoon
Method
To make this tasty side dish, combine the chopped peaches with sliced spring onions, chopped red bell pepper, oregano, habanero pepper, chopped coriander, garlic, lemon, juice and salt in a medium-sized bowl. Toss everything well and check seasoning. Add more salt if required. Cover the bowl with a cling film and refrigerate for 3-4 hours. This will allow the flavors to fuse, giving you a spicy and sweet homemade salsa that goes very well with grilled fish.
Brussels Sprouts with Fried Capers
Brussels Sprouts with Fried Capers
Ingredients
Anchovy fillets, 3 (finely chopped)
Garlic cloves, 2 (finely chopped)
Brussels sprouts, 3 cups (trimmed and halved)
Capers, ½ cup (drained)
Extra virgin olive oil, ¼ cup
Lemon juice, 4 tablespoons
Red chili flakes, ½ teaspoon
Method
Cook Brussels sprouts in a pot of boiling water until it is tender. Drain from water and keep them aside. In a small skillet, fry the capers in the olive oil until they are brown and a little crisp. Remove caper from the skillet and keep it aside. Now add in the chopped anchovy and garlic into the oil and then pour in the steamed Brussels sprouts. Add the fried capers and season with salt, lemon juice, and chili flakes and cook for a few minutes. Serve this tasty side dish with grilled fish.
Side Dishes for Fried Fish
Cucumber Sambol
Cucumber Sambol
Ingredients
Cucumber, 1 (peeled and finely diced)
Onion, 1 (finely diced)
Jalapeño pepper, 1 (finely chopped)
Vegetable oil, 2 tablespoons
Shrimp, 1 tablespoon (dried, ground)
Lime juice, 1 tablespoon
Sugar, ½ teaspoon
Salt, to taste
Method
In a medium-sized bowl, add the diced cucumber, onion, and pepper. Heat the oil in a small saucepan. Add the dried shrimp and fry until golden. Remove from heat and pour the fried shrimp and oil over the cucumber mixture. Add salt, sugar, and lime juice and toss well. Refrigerate for at least 15 minutes before serving.
Fried Chips with Tartar
Fried Chips with Tartar
Ingredients
Désirée potatoes, 4 (par-cooked)
Garlic clove, 1 (finely chopped)
Mayonnaise, ½ cup
Lemon juice, 2 tablespoons
Parsley, 2 tablespoons (chopped)
Gherkins, 1 tablespoon (chopped)
Lemon zest, 1 teaspoon
Capers, 1 teaspoon (chopped)
Sea salt, ½ teaspoon
Method
Cut the parboiled potatoes into small wedges and then deep-fry them in vegetable oil. When the chips are a bit crunchy and golden-brown in color, remove from the deep fryer and place them on paper napkins. Sprinkle them with sea salt and keep them aside.
To make the homemade tartar sauce, combine the mayonnaise with garlic, chopped gherkins and capers, parsley, salt, and lemon juice. Mix everything well with a spoon and serve with the fried chips. This is a classic side dish for fried fish that is very tasty. You can even make oven-roasted potatoes instead of fried chips.
Nuoc mam sauce
Nước mắm pha
Ingredients
Jalapeño, 1 (thinly sliced)
Fish sauce, ¼ cup
Lime juice, ¼ cup
Sugar, ¼ cup
Method
Combine the fish sauce along with lime juice, jalapeño, and sugar in a small bowl. Stir this mixture with a whisk or spoon, until the sugar is completely dissolved. Serve this spicy and tangy dipping sauce with fried fish or any Asia-inspired fish recipe.
Side Dishes for Fish Tacos
Blanched Cabbage
Blanched Cabbage with Nigella Seeds
Ingredients
Green cabbage, 1 (outer leaves discarded)
Butter, 4 tablespoons
Nigella seeds, 1 tablespoon
Celery seeds, ½ teaspoon
Black pepper, ½ teaspoon (freshly ground)
Salt, to taste
Method
Heat a pot of water and let the water come to a boil. Add a bit of salt to the water. Cut the cabbage into quarters and discard the core. Next, cut the cabbage into large pieces. Add the cabbage into the boiling water and cook for 2 to 3 minutes. Drain the water from cabbage and transfer cabbage to a large bowl. Add butter and sprinkle with nigella seeds, celery seeds, and black pepper. Toss to combine.
Marinated Cherry Tomatoes
Marinated Cherry Tomatoes
Ingredients
Garlic, 2 cloves (finely chopped)
Cherry tomatoes, 2 cups
Extra virgin olive oil, 3 tablespoons
Parsley, 2 tablespoons (fresh, chopped)
Basil, 2 tablespoons (fresh, chopped)
Thyme, 2 teaspoons (fresh, chopped)
Sea salt, 1 teaspoon
Black pepper, ¼ teaspoon (freshly ground)
Method
In a small saucepan, heat the extra virgin olive oil and add the garlic. When the garlic becomes translucent, add the whole cherry tomatoes and reduce the heat. Next, add the sea salt, pepper, thyme, and basil and cook the tomatoes for 5-6 minutes until their skin begins to crack. Sprinkle the chopped parsley over the tomatoes and serve with fish tacos.
Green Mango Salad
Green Mango Salad
Ingredients
Red chillies, 2 (finely chopped)
Green mango, 1
Shallot, 1 (large, thinly sliced)
Lime juice, yield of 1 lime
Peanuts, ¼ cup (roasted)
Cilantro, 2 tablespoons (chopped)
Fish sauce, 2 tablespoons
Shrimp, 1½ tablespoons (dried)
Sugar, 1 tablespoon
Method
Peel the green mango and cut it into thin slices. Next julienne the slices of mango. Keep this aside. If you have a Japanese mandolin, you can use it for making mango juliennes.
Plus Size Formal Dresses
In a bowl, combine the fish sauce, lime juice, and sugar and mix them until all the sugar granules have dissolved. In a mortar, add the sliced shallots, dried shrimp, chilies, and roasted peanuts. Grind them with the pestle until you have a coarse mixture. Make sure that you do not pulverize the mixture too much. Now add this mixture to the julienned mango. Next, add the dressing of fish sauce, sugar, and lime juice. Combine everything with a slotted spoon and your green mango salad is ready.
2014年12月18日星期四
Different Types of Advertising
Advertising is the promotion of a company's products and services, carried out primarily to drive up its sales. It is also done to build a brand identity, communicate changes in old products, or introduce new product/services to the customers. Advertising has become an essential element of the corporate world, and hence, companies allot a considerable amount of resources towards their advertising budget. There are several reasons for advertising, some of which are:
☞ Increasing the sales of the product/service.
☞ Creating and maintaining a brand identity or brand image.
☞ Communicating a change in the existing product line.
☞ Introduction of a new product or service.
☞ Increasing the buzz-value of the brand or the company.
Thus, there are several reasons for advertising. Similarly, there exist various media which can be effectively used for advertising. Mentioned here are the various categories or types of advertising.
Traditional Modes of Advertising
Print Advertising - Newspapers, Magazines, Brochures, Fliers
Print media has always been a popular advertising option. Advertising products via newspapers or magazines is a common practice. In addition to this, the print media also offers options like promotional brochures and fliers for advertising purposes. Often, newspapers and magazines sell the advertising space according to the area occupied by the ad, its position in the publication (front page/middle page, above/below the fold), as well as the readership of the publication.
For instance, an advertisement in a relatively new and less popular newspaper will cost far less than an advertisement in an established newspaper that has a high readership. The price of print ads may also depend upon quality of the paper and the supplement in which they appear. For example, an advertisement in the glossy (and popular) supplement of a newspaper will cost more than one in a supplement which uses mediocre quality paper.
Billboards, Kiosks, Trade-shows and Events
Advertising makes use of several tools and techniques to attract the customers outdoors. The most common examples of outdoor advertising are billboards, kiosks, and also events and trade-shows organized by a company. Billboard advertising is very popular. However, it has to be really terse and catchy, in order to grab the attention of passersby. Kiosks not only provide an easy outlet for the company's products, but also make for an effective advertising tool to promote the company's products.
Organizing special events or sponsoring them makes for an excellent advertising opportunity and strategy. A company can organize trade fairs, or even exhibitions for advertising their products. If not this, the company can organize several events that are closely associated with their field. For instance, a company that manufactures sports utilities can sponsor some tournament to advertise its products. Mobile billboards are a newer form of this old advertising technique, where a large display screen or billboard is attached to the back of a van or a flatbed truck, and taken to different locations within a city or neighborhood.
Radio Advertising
Radio advertising is one of the oldest forms of advertising. In the early 20th century, as radio began to take center stage in a lot of American homes, businesses realized that they could use this medium to reach a huge audience for their products, and not merely rely on print media such as newspapers and pamphlets.
Advertisers can buy airtime from a radio station to air their ads, and prices depend upon the duration, time of the day, and the programs during which the ads are aired. According to market research firm Arbitron, over 240 million people in the United States tune in to the radio at least once a week. Radio has been given a much-needed boost as a medium of communication, and therefore of advertising, with the advent of online radio broadcasts.
Television Advertising
The holy grail of advertising for more than 50 years, television advertising remains the most sought-after mode of advertising even in the 21st century. It reaches the maximum number of target customers, and has a variety of programming schedules which can be effectively used for the insertion of ad content.
This is an expensive type of advertising, as reflected by the high price for ad spots during sporting events such as the Super Bowl. There is also a trend of placing banners in the background while a program is playing, to increase the visibility of ads. Computer-based graphics are also used to generate ads, which run in the backdrop of high-profile events such as sporting events and movie premiers. Television jingles for popular products such as 'Here comes the King' (Budweiser) and 'I am stuck on Band-Aid' (Band-Aid), are already of legendary status.
Modern Types of Advertising
Online Advertising
Broadcast advertising is a very popular advertising medium that constitutes several branches like television, radio, or the Internet. Television advertisements have been very popular ever since they were introduced. The cost of television advertising often depends upon the duration of the ad, the time of broadcast (prime time/lull time), sometimes the show on which it will be broadcast, and of course, the popularity of the television channel itself. The radio might have lost its charm owing to new-age media, however, it remains the choice of small-scale advertisers. Radio jingles has been very a popular advertising medium, and has a large impact on the audience, which is evident in the fact that many people still remember and enjoy old popular radio jingles.
Covert Advertising - Advertising in Movies
Covert advertising is a unique kind of advertising, in which a product or a particular brand is incorporated in some entertainment and media channels like movies, television shows, or even sports. There is no commercial advertising as such in the entertainment, but the brand or the product is subtly (or sometimes evidently) showcased in the entertainment show. Some of the famous examples for this sort of advertising have to be the appearance of brand Nokia which is displayed on Tom Cruise's phone in the movie Minority Report, or the use of Cadillac cars in the movie Matrix Reloaded. Pay attention next time, you're sure to come across a lot of such examples.
Surrogate Advertising - Advertising Indirectly
Surrogate advertising is prominently seen in cases where advertising a particular product is banned by law. Advertisement for products like cigarettes or alcohol, which are injurious to health, are prohibited by law in several countries. Hence, these companies come up with several other products that have the same brand name, and indirectly remind people of the cigarettes or alcohol of the same brand, by advertising the other products. Common examples include Fosters and Kingfisher beer brands, which are often seen to promote their brand with the help of surrogate advertising.
Public Service Advertising - Advertising for Social Causes
Public service advertising is a technique that makes use of advertising as an effective communication medium, to convey socially relevant messages about important matters and social causes like AIDS, energy conservation, political integrity, deforestation, illiteracy, poverty, and so on.
David Ogilvy, who is considered to be one of the pioneers of advertising and marketing concepts, had reportedly encouraged the use of the advertising field for a social cause. Ogilvy once said, "Advertising justifies its existence when used in the public interest - it is much too powerful a tool to use solely for commercial purposes." Today, public service advertising has been increasingly used in a non-commercial fashion in several countries across the world in order to promote various social causes. In the United States, radio and television stations are granted to bidders on the basis of a fixed amount of public service advertisements aired by the channel.
Celebrity Advertising
Although the audience is getting smarter and smarter, and the modern-day consumer is getting immune to the exaggerated claims made in a majority of ads, there exists a section of advertisers that still bank upon celebrities and their popularity for advertising their products. Using celebrities for advertising involves signing up celebrities for campaigns, which consist of all sorts of advertising including television or even print ads. How effective these ads are, is something that each consumer himself can determine.
In-store Advertising
This is also a popular advertising method for large malls and departmental stores, popularized by stores such as Walmart. Also known as 'point of purchase advertising', the products are usually displayed prominently at checkout counters and packaged attractively. They aim to influence the customer to make an impulse purchase, rather than actively create a need for the product. Other forms of in-store advertising can be placing the product where the customer can easily see them, and banners inside the store announcing price cuts or new launches.
Coffee Cup Advertising
A relatively new form of mass advertising is the placement of small ads or promotional material on paper cups for coffees or onto the tabletops of the diner or cafe. Its origins can be traced to Australian companies, and is now gaining popularity in Asia and the Americas.
Digital Out of Home Advertising
This is a new type of advertising, which is gaining in popularity and effectiveness as a quick way to get the customers' attention. Digital out of home advertising can take many forms, but is essentially a systematic arrangement of media at different venues across a geographic location, where there is a lot of foot traffic such as cafes, bars, gyms, gas stations, and many others.
The advent of digital video recorders such as TiVo has enabled viewers to skip through ads shown on television causing advertisers and sponsors significant loss in revenue. This is being tackled by using digital broadcast systems in outdoor public places. Kiosks equipped with LCD screens and customized software can be found in public locations like parks, subways, and gas stations, along with digital televisions. This has also been integrated with Point of Purchase advertising, with many stores having LCD equipped stand-alone systems, where the customer can gain product information and even make a purchase using his credit card.
The Future of Advertising
Digital Signage
Already a very widely used form of information dissemination in both public and private areas, digital signage is growing ever more prevalent, as it is a cheap alternative to the costly excesses of television commercials. It is primarily done through the installation of LED or plasma screens in public places, such as railway and subway stations, cafes, airports, retail stores, hotels, and many other similar locations.
Smartphone Advertising
The world of smartphones is an ever-growing and changing one. The mobile connectivity it offers to consumers makes it fertile ground for advertising. Applications from both network carriers and phone manufactures carry branding and product information for services they offer. Also, games downloaded to mobile platforms display ads when connected to the internet. Advertisers are striving to make ads which are more adaptable to smaller screens, and make them available across a range of operating systems such as Android, iOS and Windows.
Niche Advertising
Niche markets are specific areas of consumer demand which a company tries to fulfill with customized or innovative products. Niche advertising deals with targeting these select group of customers with tailored ads. Companies are taking advantage of online blogs and websites which cater to exclusive content such as exotic travel or wines or regional cuisine, and using these as platforms to advertise their products. The use of Internet marketing for these niche offerings ensure that potential customers are exposed to the ads whenever they search for related terms or log on to a particular site.
User-generated Advertising
This is a radically new form of advertising, that is interactive to the point of letting customers create their own ads for the brand, one of which is chosen as the brands official ad for a particular time period. This was successfully done by PepsiCo for its Doritos brand of snacks during the Super Bowl 2007, and again in 2009 and 2010. User-generated ads are not cost prohibitive, and allow the company to generate a lot of publicity via word-of-mouth.
Each of the advertisement types mentioned has its own sub-types and rates of effectiveness. It is the job of the advertising department to figure out which type or which medium is the best and the most feasible for its company.
Formal Dresses
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☞ Increasing the sales of the product/service.
☞ Creating and maintaining a brand identity or brand image.
☞ Communicating a change in the existing product line.
☞ Introduction of a new product or service.
☞ Increasing the buzz-value of the brand or the company.
Thus, there are several reasons for advertising. Similarly, there exist various media which can be effectively used for advertising. Mentioned here are the various categories or types of advertising.
Traditional Modes of Advertising
Print Advertising - Newspapers, Magazines, Brochures, Fliers
Print media has always been a popular advertising option. Advertising products via newspapers or magazines is a common practice. In addition to this, the print media also offers options like promotional brochures and fliers for advertising purposes. Often, newspapers and magazines sell the advertising space according to the area occupied by the ad, its position in the publication (front page/middle page, above/below the fold), as well as the readership of the publication.
For instance, an advertisement in a relatively new and less popular newspaper will cost far less than an advertisement in an established newspaper that has a high readership. The price of print ads may also depend upon quality of the paper and the supplement in which they appear. For example, an advertisement in the glossy (and popular) supplement of a newspaper will cost more than one in a supplement which uses mediocre quality paper.
Billboards, Kiosks, Trade-shows and Events
Advertising makes use of several tools and techniques to attract the customers outdoors. The most common examples of outdoor advertising are billboards, kiosks, and also events and trade-shows organized by a company. Billboard advertising is very popular. However, it has to be really terse and catchy, in order to grab the attention of passersby. Kiosks not only provide an easy outlet for the company's products, but also make for an effective advertising tool to promote the company's products.
Organizing special events or sponsoring them makes for an excellent advertising opportunity and strategy. A company can organize trade fairs, or even exhibitions for advertising their products. If not this, the company can organize several events that are closely associated with their field. For instance, a company that manufactures sports utilities can sponsor some tournament to advertise its products. Mobile billboards are a newer form of this old advertising technique, where a large display screen or billboard is attached to the back of a van or a flatbed truck, and taken to different locations within a city or neighborhood.
Radio Advertising
Radio advertising is one of the oldest forms of advertising. In the early 20th century, as radio began to take center stage in a lot of American homes, businesses realized that they could use this medium to reach a huge audience for their products, and not merely rely on print media such as newspapers and pamphlets.
Advertisers can buy airtime from a radio station to air their ads, and prices depend upon the duration, time of the day, and the programs during which the ads are aired. According to market research firm Arbitron, over 240 million people in the United States tune in to the radio at least once a week. Radio has been given a much-needed boost as a medium of communication, and therefore of advertising, with the advent of online radio broadcasts.
Television Advertising
The holy grail of advertising for more than 50 years, television advertising remains the most sought-after mode of advertising even in the 21st century. It reaches the maximum number of target customers, and has a variety of programming schedules which can be effectively used for the insertion of ad content.
This is an expensive type of advertising, as reflected by the high price for ad spots during sporting events such as the Super Bowl. There is also a trend of placing banners in the background while a program is playing, to increase the visibility of ads. Computer-based graphics are also used to generate ads, which run in the backdrop of high-profile events such as sporting events and movie premiers. Television jingles for popular products such as 'Here comes the King' (Budweiser) and 'I am stuck on Band-Aid' (Band-Aid), are already of legendary status.
Modern Types of Advertising
Online Advertising
Broadcast advertising is a very popular advertising medium that constitutes several branches like television, radio, or the Internet. Television advertisements have been very popular ever since they were introduced. The cost of television advertising often depends upon the duration of the ad, the time of broadcast (prime time/lull time), sometimes the show on which it will be broadcast, and of course, the popularity of the television channel itself. The radio might have lost its charm owing to new-age media, however, it remains the choice of small-scale advertisers. Radio jingles has been very a popular advertising medium, and has a large impact on the audience, which is evident in the fact that many people still remember and enjoy old popular radio jingles.
Covert Advertising - Advertising in Movies
Covert advertising is a unique kind of advertising, in which a product or a particular brand is incorporated in some entertainment and media channels like movies, television shows, or even sports. There is no commercial advertising as such in the entertainment, but the brand or the product is subtly (or sometimes evidently) showcased in the entertainment show. Some of the famous examples for this sort of advertising have to be the appearance of brand Nokia which is displayed on Tom Cruise's phone in the movie Minority Report, or the use of Cadillac cars in the movie Matrix Reloaded. Pay attention next time, you're sure to come across a lot of such examples.
Surrogate Advertising - Advertising Indirectly
Surrogate advertising is prominently seen in cases where advertising a particular product is banned by law. Advertisement for products like cigarettes or alcohol, which are injurious to health, are prohibited by law in several countries. Hence, these companies come up with several other products that have the same brand name, and indirectly remind people of the cigarettes or alcohol of the same brand, by advertising the other products. Common examples include Fosters and Kingfisher beer brands, which are often seen to promote their brand with the help of surrogate advertising.
Public Service Advertising - Advertising for Social Causes
Public service advertising is a technique that makes use of advertising as an effective communication medium, to convey socially relevant messages about important matters and social causes like AIDS, energy conservation, political integrity, deforestation, illiteracy, poverty, and so on.
David Ogilvy, who is considered to be one of the pioneers of advertising and marketing concepts, had reportedly encouraged the use of the advertising field for a social cause. Ogilvy once said, "Advertising justifies its existence when used in the public interest - it is much too powerful a tool to use solely for commercial purposes." Today, public service advertising has been increasingly used in a non-commercial fashion in several countries across the world in order to promote various social causes. In the United States, radio and television stations are granted to bidders on the basis of a fixed amount of public service advertisements aired by the channel.
Celebrity Advertising
Although the audience is getting smarter and smarter, and the modern-day consumer is getting immune to the exaggerated claims made in a majority of ads, there exists a section of advertisers that still bank upon celebrities and their popularity for advertising their products. Using celebrities for advertising involves signing up celebrities for campaigns, which consist of all sorts of advertising including television or even print ads. How effective these ads are, is something that each consumer himself can determine.
In-store Advertising
This is also a popular advertising method for large malls and departmental stores, popularized by stores such as Walmart. Also known as 'point of purchase advertising', the products are usually displayed prominently at checkout counters and packaged attractively. They aim to influence the customer to make an impulse purchase, rather than actively create a need for the product. Other forms of in-store advertising can be placing the product where the customer can easily see them, and banners inside the store announcing price cuts or new launches.
Coffee Cup Advertising
A relatively new form of mass advertising is the placement of small ads or promotional material on paper cups for coffees or onto the tabletops of the diner or cafe. Its origins can be traced to Australian companies, and is now gaining popularity in Asia and the Americas.
Digital Out of Home Advertising
This is a new type of advertising, which is gaining in popularity and effectiveness as a quick way to get the customers' attention. Digital out of home advertising can take many forms, but is essentially a systematic arrangement of media at different venues across a geographic location, where there is a lot of foot traffic such as cafes, bars, gyms, gas stations, and many others.
The advent of digital video recorders such as TiVo has enabled viewers to skip through ads shown on television causing advertisers and sponsors significant loss in revenue. This is being tackled by using digital broadcast systems in outdoor public places. Kiosks equipped with LCD screens and customized software can be found in public locations like parks, subways, and gas stations, along with digital televisions. This has also been integrated with Point of Purchase advertising, with many stores having LCD equipped stand-alone systems, where the customer can gain product information and even make a purchase using his credit card.
The Future of Advertising
Digital Signage
Already a very widely used form of information dissemination in both public and private areas, digital signage is growing ever more prevalent, as it is a cheap alternative to the costly excesses of television commercials. It is primarily done through the installation of LED or plasma screens in public places, such as railway and subway stations, cafes, airports, retail stores, hotels, and many other similar locations.
Smartphone Advertising
The world of smartphones is an ever-growing and changing one. The mobile connectivity it offers to consumers makes it fertile ground for advertising. Applications from both network carriers and phone manufactures carry branding and product information for services they offer. Also, games downloaded to mobile platforms display ads when connected to the internet. Advertisers are striving to make ads which are more adaptable to smaller screens, and make them available across a range of operating systems such as Android, iOS and Windows.
Niche Advertising
Formal Dresses
Niche markets are specific areas of consumer demand which a company tries to fulfill with customized or innovative products. Niche advertising deals with targeting these select group of customers with tailored ads. Companies are taking advantage of online blogs and websites which cater to exclusive content such as exotic travel or wines or regional cuisine, and using these as platforms to advertise their products. The use of Internet marketing for these niche offerings ensure that potential customers are exposed to the ads whenever they search for related terms or log on to a particular site.
User-generated Advertising
This is a radically new form of advertising, that is interactive to the point of letting customers create their own ads for the brand, one of which is chosen as the brands official ad for a particular time period. This was successfully done by PepsiCo for its Doritos brand of snacks during the Super Bowl 2007, and again in 2009 and 2010. User-generated ads are not cost prohibitive, and allow the company to generate a lot of publicity via word-of-mouth.
Each of the advertisement types mentioned has its own sub-types and rates of effectiveness. It is the job of the advertising department to figure out which type or which medium is the best and the most feasible for its company.
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